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On this blog we assemble the world's sharpest minds in marketing and strategy innovation. People who spark exceptional insights in their field of expertise and inspire their readers to action.

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December 23, 2004

Mobile Phone Projector

by: Sebastian Campion

The German based Fraunhofer Institute for Silicon Technology is working on a tiny digital projector small enough to fit in a mobile phone.

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Female Expectations

by: Sebastian Campion

"If you meet the expectations of women, you exceed the expectations of men". This motto by Marti Barletta, an American marketing expert on female consumer patterns, was aired during a series of workshops at Volvo.

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December 22, 2004

Back to the Future

by: Sebastian Campion

City of Tomorrow is a site with a collection of imagery and links of how the City of Tomorrow has been perceived since 1939.

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December 21, 2004

Corporate Fallout Detector

by: Sebastian Campion

The Corporate fallout Detector is a device designed for the politically conscious shopper.

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December 20, 2004

Copycat

by: Sebastian Campion

copycat.jpg

An american woman recruited the biotech company Genetic Savings and Clone to clone her dead cat. The cat - which is said to be the first pet clone to be sold in the United States - was created using DNA taken from the Texas woman’s original pet, reports the Scotsman.

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The Clones Are Comming

by: Sebastian Campion

In relation to the Copycat story, www.scotsman.com brings a brief sumary of cloning to this date.

Continue reading "The Clones Are Comming" »

December 4, 2004

Just Say Yes

by: Sebastian Campion

The Yes Men has done it again.

At the 20th anniversary of the chemical disaster in Bhopal, Andy (one of the Yes Men) disguised himself as a representative of Dow Chemicals and in a live interview on BBC World, he stated that Dow Chemicals would finally accept full responsibility and offer the people of Bhopal decent compensation.

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December 1, 2004

Can You See Me Now?

by: Sebastian Campion

Biomimetics is a term used to describe the concept of taking ideas from nature and implementing them in other technologies such as engineering, design and computing.

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Biodegradable Phones and Pet Rocks: You Gotta Have a Gimmick

by: Joel Makower

Researchers at the University of Warwick in central England have created a novel Motorola cell phone cover with a unique end-of-life proposition: bury it in soil and it will turn into a sunflower.

Continue reading "Biodegradable Phones and Pet Rocks: You Gotta Have a Gimmick" »