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by: Dick Stroud
Apparently the Dove pro.age ads are not being shown in some countries because the sight of naked older ladies is thought to be too much for the fragile viewers.
Dove’s decision to leverage this fact is pretty smart.
Original Post: http://www.20plus30.com/blog/2007/03/too-many-naked-women.html
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I saw this ad before a movie recently and the teenagers behind me were moaning and groaning and shouting "how disgusting." I wanted to turn around and say "that'll be your beloved wife one day, and you will think she is beautiful." It would have fallen on deaf ears. I think the fact that we can't recognize that beauty doesn't fit into a cookie cutter category is sad. It's a great idea to leverage the media buzz.....