FUTURELAB

Home   -   Services   -   About us   -   Team   -   Business and Games Blog   -   Publications

« Bye Gary, Thanks for the Memories and My Ability to Design | Main | What Is the Net Promoter Score? »

Drop in TV viewers

by: Dick Stroud

The big six TV networks (ABC, CBS, NBC, Fox, The CW and My Network TV) in the US are still bleeding viewers. This might be a result of the writer’s strike or a sign of a more fundamental shift in media habits.

Major network viewership is down as much as 12%.

What is interesting about this article is the way that different age groups are behaving. It is also amusing (and annoying) the way the 50-plus audience is assumed to be the one of least value.

Original Post: www.20plus30.com/blog/2008/03/drop-in-tv-viewers.html

TrackBack

TrackBack URL for this entry:
http://www.futurelab.net/mt/mt-tb.cgi/3436

Leave a comment