Cultural Sustainability
Since Davos, I've been thinking about cultural sustainability. This isn't a term that I heard there, but one that I wish that I had.
|
FUTURELAB |
Home - Services - About us - Team - Business and Games Blog - Publications |
To find out more about Futurelab: Click here
For our other blog on Business and Games, Click here
In one of the more unusual appearances that I've been a part of, here is a "fireside chat"
with Steve Ballmer at Mix 2008. (He sidestepped by question about Vista
twice, so if you want the latest news about Windows, you'll have to go here.)"Often times our first interaction with a brand is through a digital touch point like a site. Maybe we heard about it from a friend or somewhere else. We interact with it--we give it a try. If we like it--that leads to deeper levels of engagement. Maybe this repeats itself adding more "cycles" to the spiral. We continue to engage. Some of us even begin to participate. We transition from downloading to uploading our media. We talk about how great the experience is. To our peers, to each other. We become evangelists--the spiral actually expands as we engage with multiple touchpoints--not only the digital ones."
by: Jon Miller
The relationship between Sales and Marketing at B2B companies is too often precarious and subject to change day by day.
Continue reading "Sales is from Mars, Marketing is from Venus - Podcast" »
Continue reading "Developing an Effective Channel Strategy in the World of Channel Proliferations" »
by: Yann Gourvennec
At Cisco France's request I wrote this brief article (see per below) on the role that innovation can play in customer relationships. This article will be published shortly in the client publication, which is entitled Ciscomag. In order to write this article, I used the material developed for a previous interview carried out in September 2007 for NextTimes, which is the Orange equivalent of Ciscomag for Orange Business Services (click here to read the September issue of NextTimes, the article being on page 2).
Continue reading "Innovation in Outsourcing: Definitely Not a Pipe-dream" »
by: John Caddell
The Stall Points Initiative is an effort by the Corporate Executive Board, a business research group, to pinpoint why companies suddenly stop growing, then stagnate or decline for years thereafter.
Continue reading "Companies Stall Because They Don't Listen to Customers" »
by: Roger Dooley
by: Christian Smagg
There are risks associated with adopting any new technology, and Enterprise 2.0 is no different. Enterprise 2.0 holds the promise of dramatically increasing business productivity, stimulating greater innovation, and creating tighter connections between employees, as well as with partners, suppliers and customers.
Continue reading "Enterprise 2.0 Fear Factor: Overcoming Risks, Uncertainties and Doubts" »
by: John Caddell
Every CEO these days wants to reinvent her business. One problem is thinking big enough. Being part of an industry, a market, a sector tends to limit a company's peripheral vision. How do companies break out of their comfort zone and find strategies that take advantage of their unique strengths while opening up new markets?
Continue reading ""Big Think Strategy" Is a Fun, Inspiring Read on Reinventing Business" »

Continue reading "The Communist Manifesto of Chris Anderson" »
by: Christian Smagg
There are risks associated with adopting any new technology, and Enterprise 2.0 is no different. Enterprise 2.0 holds the promise of dramatically increasing business productivity, stimulating greater innovation, and creating tighter connections between employees, as well as with partners, suppliers and customers.
Continue reading "Enterprise 2.0 Fear Factor: Overcoming Risks, Uncertainties and Doubts" »
Continue reading "Building an Innovative Culture - What Does It Mean?" »
Continue reading "Does Your Business Strategy Have a Purpose?" »
by: danah boydLots of folks are unaware that multiple brands are owned by the same company (e.g., the same company owns Gap, Banana Republic, Old Navy). Consumer activists often complain that this practice is deceptive because it tricks consumers into believing that there are big distinctions between brands when, often, the differences are minimal. Personally, while I'd love to see more consumer brand awareness, but I think that brand distinctions play an important role. I just wish that the tech industry would figure this out.
Continue reading "one company, ten brands: lessons from retail for tech companies" »
by: Idris Mootee
I was often asked the question of what "design thinking" has to do with business strategy. When talked about "design thinking" people refer to aesthetics (mainly high stlye design or usability) and generally they cannot relate to strategy (strategy means spreadsheet).
Continue reading "10 Design Thinking Principles for Strategic Business Innovation" »
by: Guy Kawasaki
Continue reading "Marc Laperrouza on Mobile Telephony in China (LIFT'08)" »
by: David Wigder
This past week, the Industry Standard (IS), an icon of the late nineties Internet boom, relaunched its online property. It did so, however, not as a publisher of industry content but rather as a consumer-driven platform to predict the future.
by: John Caddell
The new book "Executing Your Strategy: How To Break It Down And Get It Done," by Mark Morgan, William Malek and Raymond Levitt, is an invaluable resource for leaders seeking to plot a course for the future.
by: Idris Mootee
We're playing with the new MacBook Air in the office today and we all appreciate what Apple put into this machine. Apple is no question a company that focuses not on its product, but on innovation.
Continue reading "Productivity and the Design + Usability Culture" »
by: David Armano
While I still have great appreciation and admiration for the field of graphic design--the simple fact is that I have a tough time relating to many aspects of it. I haven't looked at an an issue of Communication Arts in years and AIGA becomes less relevant to me as digital media continues to evolve.
Continue reading "Subject to Change: Creating Great Products and Services for an Uncertain World" »
by: Idris Mootee
The most amazing thing with strategic experience innovation is that it takes one kind of company and leadership to create the idea and another kind of company to scale it up and drive industry transformation and we see it in markets after market.
Continue reading "Strategy and Innovation: from Clausewitz to Lao Tzu" »
by: Joel Makower
My colleagues and I at GreenBiz.com have just published State of Green Business 2008, an accounting for how, and how much, the greening of business is moving the needle on environmental issues.
The simple answer: not much -- and certainly not enough.
by: John Caddell
In which we select the best of the annual Harvard Business Review list of twenty breakthrough ideas (free link) for the benefit of time-constrained executives everywhere. This service is provided at no extra charge.
Continue reading "Top 5 Harvard Business Review Breakthrough Ideas" »
by: Ilya Vedrashko

Ross Dawson: "While last year's map was based on the London tube map, the 2008 map is derived from Shanghai's underground routes. Limited to just five lines, the map uncovers key trends across Society, Politics, Demographics, Economy, and Technology."
Original Post: http://adverlab.blogspot.com/2008/01/world-trend-map-2008.html
by: David Wigder
One of the most effective ways to syndicate content is to activate power users on sites such as Digg. Quite simply, “Diggers” uncover and bookmark interesting content – news articles, images and videos – for others to view.
Continue reading "Green Content Syndication: Part II - Top Environmental Diggers" »
by: John Caddell
Collaboration is in. The WSJ Business Insight article "Leading From Below" states, "at most companies, senior managers are increasingly hamstrung by the demand from investors and analysts for immediate results"--requiring middle managers to provide leadership at the company level. Other scholars say dissent in the workplace is to be encouraged. The democratic organization is gaining traction.
Continue reading "Collaboration or Individual Leadership? Which Is It?" »
by: Yann Gourvennec
Good morning, we are on Monday, the twenty first of January zero two thousand and eight. No this isn’t a typo, but rather a sign that we are taking into account the fact that humanity still has a few millenniums to go through. Well… hopefully!
Continue reading "Long Now Foundation: Slower Pace, Better Future ... Well Maybe" »
by: Christian Smagg
While every day seems to bring a whole bunch of predictions and thoughts for this new year (and the decade to come!), I have selected this excellent article from The McKinsey Quarterly entitled "Eight business technology trends to watch". In a Nutshell, this article provides an extremely interesting overview of emerging technology-enabled trends that will shape businesses and the economy in coming years.
Continue reading "Predictions for 2008 ... Eight business technology trends to watch" »
by: John Caddell
Dave Snowden, whose posts are always interesting and instructive, says this in a post today:
What I am finding is that the more accurately you can describe the situation, the less you need formal intervention methods. For example if I can show a statistically valid trend, supported by narrative then most people in leadership or management positions can work out what they need to do.
Continue reading "Complex business problems need diagnosis, not packaged solutions" »
by: Guy Kawasaki

A broker friend of mine sent me this Merrill Lynch report, "Top Internet Themes for 1H'08", by Justin Post. The report contains useful information if you're in online businesses. It discusses these six themes/events:
Continue reading "Merrill Lynch 2008 Internet Trends Report" »
by: Idris Mootee
I just finished reading Business Week' s latest "Innovation Predictions 2008" and there are 3 things that I am interested most since they resonate with what my company is doing and my personal interest. Let's look at those three:
Continue reading "B-Week Innovation Predictions 2008 - Some Thoughts" »
Over the past few years, one of the most interesting innovations in the
airline industry has been the growth & expansion of the "business
class only" travel segment for service between international cities
such as New York and London. Companies like Eos, SilverJet and MAXJet
were early pioneers and deserve enormous kudos for their courage and
tenacity for taking on the airline majors in a brazen attempt to siphon
away the industry's most profitable customers.Continue reading "The company that went bankrupt on Christmas Eve" »
by: Eliane Alhadeff
Following my prior post Microsoft Shaping The Serious Games Movement Into A Multi-Billion Dollar Market, where I state that "by no means would Microsoft join either a current $ 150 million dollar market or a to-be $ 1 billion market only in 2011" (as projected by a few sources), BusinessWeek has published an article this week where David Boker, senior director of the Business Development Group at Microsoft's Aces Studio, one of Microsoft's game studios where ESP was developed, says Microsoft conservatively estimates this market at $9 billion.
Continue reading "$9 Bi: Microsoft's Conservative Estimate for the Serious Games Market" »
by: Christian Smagg
There are risks and challenges associated with adopting any new technology, and Enterprise 2.0 is no different.
It is quickly becoming evident that successful implementation is arising from business strategy, aligned with clearly defined outcomes & objectives, and supported by organisational structures, company's culture and adapted technologies. Like any other project, it requires thought, preparation, support, energy, and communication.
Continue reading "Driving successfully web 2.0 into the enterprise" »


Now that you’re a nanotechnology expert, here’s the next trend to study: Free. This is a video of Chris Anderson discussing his next book. Chris is the editor of Wired and author of The Long Tail. Kudos to whoever a Nokia decided to put this keynote online for the rest of us. And kudos to Core77 for finding it via Nova.Continue reading "Must-Watch Video: "Free: The Past and Future of a Radical Price"" »
by: Guy Kawasaki
Batelle Memorial Institute recently completed a report called "Productive Nanosystems: A Technology Roadmap." It's a complete analysis of this world-changing technology.
Original Post: http://blog.guykawasaki.com/2007/12/must-read-nanot.html
by: David Jennings
One of those happy synchronicities has alerted me to two different ways of presenting information information about population growth. And, to compound the coincidence, the same topic was raised in a discussion with David Puttnam that I attended in the same week as I discovered them.
Continue reading "Animating the future of population and cities" »
by: Joel Makower
What is the stuff from which sustainability leaders are made?
It's a question that applies to individuals and organizations alike, and can be vexing for both. When one scans the landscape of companies seen to be sustainability leaders, questions quickly emerge: What do they have in common? How did they get there? What was the role of their leadership team, and of everyone below them, in achieving sustainability success?
Continue reading "Leadership Mindset and Sustainability Success" »
by: Karl Long
LOL, is it me or is this guy taking some swipes at scoble:
“blogging even if your wrong” when scoble was talking about search and then the closing classic picture of scoble leaving the apple store in triumph with the iPhone?
by: Eliane Alhadeff (via Business & Games)
Via: Richard Carey - Digital Media Solutions, Serious Games & Learning Smiluations
As anticipated on my prior posts focused on Serious Games Market Size, funding has started to become available from foundations, governmental agencies, non-profits and venture capitalists.
Continue reading "Venture Capitalist Sees Growing Investment Opportunities in Serious Games" »
by: David Armano
I can remember a time not so long ago when the notion of "strategy" seemed nearly divorced from the design and/or creative process. Strategists performed competitive analysis or "landscapes", talked to stakeholders—aggregated industry reports and trends and did stuff with lots of charts, metrics, bullet points etc.
Continue reading "Developing an Experience Strategy in 4 Parts" »
by: Alain Thys
Every day thousands of people die from bad marketing. Neither Google nor I remember where I read these words. Perhaps I never read them at all. But as I was flying from Zurich to Amsterdam I couldn't get them out of my mind.
I had just read about Sir Bob Geldof badgering a number of CEO's on their moral obligation to get involved in poverty. And while - bless him - he probably saved quite a few lives by guilting them into a donation, I doubt whether anything beyond "token money" will change hands.
Continue reading "Marketing Challenge: Can We Profit From Poverty?" »
by: Dominic Basulto
In the current issue of Portfolio magazine, former Intel CEO Andy Grove suggests that corporate behemoths - sometimes, but not always - may be better suited to disruptive innovation than smaller, more nimble upstarts:
Continue reading "Andy Grove on How Large Companies Can Become Disruptive Giants" »
by: Idris Mootee
Continuing on this topic. Let's start with some key findings from a recent McKinsey survey. According to the survey, a company's main challenge with innovation today is finding enough talented people.
Continue reading "Innovation and Design Thinking - Is It A Mindset, Process or Profession?" »
by: Eliane Alhadeff (via Business & Games)
For most people, video games mean entertainment, like TV or the movies. But their true meaning may be much bigger, impacting every aspect of our world, from education to business, society and culture.
IBM explores how video games may impact every aspect of our world, from education to business, society and culture.
Continue reading "Serious Games Pioneering How We Will Learn & Work In The Future" »
by: Yann Gourvennec
All the world’s a stage and all the men and women merely players … (1)
Our friend Markus Giesler is assistant professor of marketing at York University’s Schulich School of Business in Toronto, ON, Canada. He is also the author of a previous article on Napster (the anthropology of file sharing, consuming Napster as a gift). Here is his new opus in which he compares marketplaces with drama.
by: Alain Thys
A few weeks ago I spoke in the Netherlands at a Marktplein 2.0: A Little Less Action, A Little More Conversation, a conference, which essentially wanted to encourage (direct) marketers to engage in conversations with the consumer, rather than just shout at him. Confronted with the hyperbolic language of the conference brochure indicating the "'newness" fo the conversation phenomenon, I couldn't resist the jab of inverting the title of the conference for my keynote. In stead of talking about conversations with customers, I think it's time marketers got out of their office and actually had them.
Continue reading "A Little Less Conversation ... (slideshow)" »
by: Idris Mootee
My friend Dr. Peter Coleman posted last week said he was interested in my thoughts on how traditional corporations are responding to the innovation agenda. He also asked if we are seeing design thinking etc. embedding itself within the mainstream corporations thus affecting their operating models and recruitment strategies. This is a great question. So here are my thoughts and there are more to come. I did plan to write on this one anyway.
Continue reading "Design Thinking and the New Model of Strategic Innovation" »
by: Guy Kawasaki
TechCrunch published a great guest post by Glenn Kelman, the CEO of Redfin, called “Entrepreneur 2.0.” It inspired me to piggyback on his idea that investing in “serial entrepeneurs” who have already been successful might not be all that it’s cracked up to be and write this post.
Continue reading "Enterprise 2.0 and the Concept of Virtuality" »
by: Ilya Vedrashko
IBM researchers talked to a bunch of consumers and executives to come up with their "The End of Advertising as We Know It" report (full report, PR summary). Key findings:
by: John Caddell
For as long as there have been luxury brands, they have been trying to expand from their original niche to related - or unrelated - product areas. Remember Pierre Cardin cologne? It was a mainstay of TJ Maxx, a US discount store, back in the 1980's.
Continue reading "Luxury Brand Names - Extensible Everywhere?" »
by: John Caddell

Among the many accolades that Toyota receives, little mention is made of their supplier management. It's strange, given how frequently the press mentions supplier issues at other auto companies--usually in the context of extracting price concessions.
Continue reading "Toyota Manages Suppliers for the Long Run" »
by: Roger Dooley
Continue reading "Penalty Pain: How to Make Your Customers Hate You" »
by: Joel Makower
This is "Green Week" at NBC Universal, a seven-day revelry of environment-themed content spread across the company's various TV channels and other properties. The 150 hours of programming — integrated into everything from news and sports to soaps and entertainment — is certainly a first for a major media company.
Continue reading "NBC's "Green Week": Not Media Business as Usual" »
by: David Armano
I recently had a chance to catch up with BusinessWeek's Bruce Nussbaum who was a good enough sport to go ahead and share a his "innovation gym" story with us on video.
by: Joel Makower
My travels over the past month have included speeches to two very different audiences on the same topic: The future of travel and tourism, as seen through an environmental lens. Based on these and other calls I'm getting, it seems that this industry is starting to pay attention . . . but only starting.
Continue reading "The Greening of Travel and Tourism, from Asia to Alabama" »
by: Idris Mootee
The idea of "customer orientation" comes up almost all the time during my meetings with clients. It is generally define as an organization culture in which all executives and employees are committed to the continuous creation of customer value of delivering on their needs.
Continue reading "Marketing - Is Its Job to "Serve" or to "Create"?" »
by: Dominic Basulto
The other day, the Wall Street Journal featured one of the most inspiring stories about innovation that I've read in quite some time. Shai Agassi, once a fast-rising senior executive at software giant SAP, left the company in March under mysterious circumstances and dropped off the grid, only to re-surface this week, flush with $200 million in VC funding and a radical idea for disrupting the automotive industry.
Continue reading "Radically Re-thinking the Automotive Business Model" »
by: John Caddell
"We need to document our processes!"
I heard this again and again at various companies I worked at over the years. And that's a fine goal, to document processes. But the thinking--that if processes are documented then we will be able to perform high-quality work and be successful--is flat-out wrong in many circumstances.
Continue reading "HBR Article Demonstrates that Leaders Need to Manage Complexity" »
by: danah boyd
In business, the economic concept of "externalities" has tremendous salience. In short, an externality is a cost that a third party must bear due to the actions of others. For example, air pollution is considered an externality of manufacturing. In theory, as protectors of the public good, reasonable governments should regulate corporate externalities through imposed taxes. (In reality...) More and more, discussion of environment externalities is a core part of business.
by: Idris Mootee
I was surprised to receive so many responses from my last post on "management buzzwords", including dozens of emails, I guess that resonates with many of you guys. I personally think the underlying reason for that behavior is simply because many people simply have no idea of how to deal with their business challenges, so they resort to using buzzwords to give the perception that they have the answers.
Continue reading "When Did You Last Re-frame Your Business?" »
by: John Caddell
After last week's look at "The Future of Management," it seemed appropriate to look back at one of my favorite HBR articles, "In Praise of Hierarchy," by the late Dr. Elliott Jaques (link - $$). In this article, published in 1990, Dr. Jaques asserts that "35 years of research have convinced me that managerial hierarchy is the most efficient, the hardiest, and in fact the most natural structure ever devised for large organizations."
by: Joel Makower
If you had asked me even a week ago whether Japan or the United States was further along in the greening of mainstream business, I'd likely have answered Japan. That country is, after all, the birthplace of the Prius and other eco-efficient vehicles and advanced technologies.
Continue reading "Green Business, in the Land of the Prius" »
by: John Caddell
Hamel talks frequently in the book of enrolling the entire company in innovation. Among all the obstacles to achieving this--the lack of democracy, the weight of inertia--the biggest one in my view is the information gap. Comparing the volume and depth of information I had access to when I was a senior executive to the paucity I had in any other position--the difference was staggering. (Note: you can find excerpts of "The Future of Management" here.)
Continue reading "On Gary Hamel's "The Future of Management" part 5 - Final thoughts " »
by: Dick Stroud
South Gloucestershire Council are putting together a strategy for the 50-plus.
Now that should be a good thing? Yes and no. This is the council’s objective of the strategy.
by: Joel Makower
The notion of a corporate chief information officer is fairly new -- less than thirty years old -- but the CIO's role has grown in lockstep with the strategic importance of information and knowledge management inside companies. Their ability to think strategically about information technology can help a company innovate, grow markets, streamline operations, cut costs, and generally improve competitiveness.
by: David Armano

Unlike Jarvis, my journey on the road to Dell didn't start as a customer—it started as a blogger.
(Image from StrawberryFrog's global Cap Gemini Ernst & Young campaign)New study shows importance of advertising to economic growth
A new study commissioned by the World Federation of Advertisers and the French Advertisers Association (UDA) has given one of the most comprehensive insights yet into the importance of advertising to economic growth.
Continue reading "New Study Shows Link Between Advertising and Economic Growth" »
by: David Polinchock
Richard Hytner presented on the Saatchi Lovemarks approach. Rolf Jensen (www.dreamcompany.dk), futurist, said the highest paid profession in the 1st half of the century will be storytellers.
by: Joel Makower
Markets for environmental products and services tend to cluster in categories. Makers of computers and other electronics, for example, have almost unanimously embraced energy efficiency, product takeback, and the like, as demands accelerated from from customers, activists, shareholders, and regulators. Energy and environmental considerations are also becoming commonplace in appliances and most other energy-consuming goods -- with the notable exception of automobiles. It's hard to find a dishwasher, for instance, that doesn't boast about its energy-saving features.
Continue reading "Follow the Money: The (Slow) Rise of Green Financial Services" »
by: Christian Smagg
Blogs, podcasts, video-sharing sites, social networks ... You will find below great graphical representations of Forrester's Social Technographics® research
results … a very informative set of charts as to the demographics of Internet users and how they spend their time online.
by: Guy Kawasaki
David Bornstein is the author of How to Change the World: Social Entrepreneurs and the Power of New Ideas.
He recently updated this book, and it’s now available for the first time in paperback. No less than Nelson Mandela said the book is “wonderfully hopeful and enlightening.” David is also the author of The Price of a Dream: The Story of the Grameen Bank

, which chronicles the worldwide growth of the anti-poverty strategy “micro-credit.”
Continue reading "Social Entrepreneurship: Ten Questions with David Bornstein" »
by: Karl Long
Bobby Hendersons post explaining his Fine Art Taco experiment should be required reading for all marketing, advertising, business people, and bloggers.
Continue reading "Niche Marketing Is The Key To Viral Marketing" »
by: C. Sven Johnson
I’ve been wanting to post an entry regarding an interview with luxury brands consultant, businesswoman and author Uche Okonkwo over on the Mass Customization website (Link), but as I’ve been out of sorts lately I’m only now getting back to it.
by: Ilya Vedrashko
Last August, a start-up Pelago filed for a patent for a "a method and system for providing a pay-for-visit billing model for advertisements."
by: Dominic Basulto
What do you get when you combine the elegance of haiku with the addictiveness of sudoku? A brand new Asian import that is sweeping the corporate world known as Pecha Kucha.
Continue reading "20/20 vision for corporate innovators: Pecha Kucha" »
This Friday I continued teaching a Masters class on "Modeling Business Models" at the Lucerne University of Applied Sciences and Arts (Hochschule für Wirtschaft HSW Luzern 1). Apologies to all those whore are less interested in this content that is in German. However, there are some new example as to distribution channel design and new reflections on customer segmentation.
Continue reading "Course (in German) on Modeling Business Models - Day 2 of 4 half-days" »
by: David Armano
Many of the senior folks who work at a variety of agencies (design, advertising, PR,—take your pick) are actually digital immigrants vs. digital natives. This means folks like myself (30-somethings) knew what life was like before the digital revolution. Digital natives, however have grown up with digital technologies from birth—some have never seen a tape cassette.
by: Joel Makower
Green marketing is back, and while some may cavil that it never went away, the quality and quantity of marketing messages has shifted markedly in recent months. By all indications, this time it's no longer a half-hearted, fringe activity.
Continue reading "Green Marketing 2.0: This Time It's Serious" »
by: Idris Mootee
Here's an interesting except from an recent McKinsey interview with Prof Richard Rumelt of UCLA's Anderson. I've met with him once many years back in a strategy roundtable. We share very similar views on strategy. He is very well respected in our field and early in 1972 he became the first person to uncover a statistical link between corporate strategy and profitability. Here are some interesting insights:
Continue reading "Why Most People Are Wrong about What's Strategy?" »
by: David Polinchock
Learned about a new blog today and this was the first post on it. Love stories like this and wish more brand managers took this kind of knowledge to heart.
by: Eliane Alhadeff (via: Business & Games)
The recent PricewaterhouseCoopers report estimates that the video game market will increase from $31.6 billion in 2006 to $48.9 billion in 2011 (please find my prior posting Serious Games: A Sizeable Market - Update) . Business Week exclusive series looks at just some of the innovations that are sparking this growth rate.
Continue reading "BW Special Report: The Power Of (Serious) Gaming" »
By: Guy Kawasaki
My buddy Ray Schraff from Hyland Software
pointed me to this site containing a comprehensive list of management theories
. It is an “MBA in a page,” and I mean that in a pejorative way.
Click image to enlarge.
by: C. Sven Johnson
Via a post on the Mass Custom website comes word of a pretty good article over on Design News, “Rapid Manufacturing’s Role in the Factory of the Future” (Link).
by: John Caddell
An article in the current Journal of Product Innovation Management starts out with this rather bland statement:
Continue reading "For a Nimbler, More Stable Alliance, Share Less" »
by: Dominic Basulto
Leave it to the New York Times to stir up the innovation pot with the provocative thesis that innovation is increasingly becoming the exclusive preserve of the techno-elite, notwithstanding the recent trend toward consumer-generated innovation.
by: Jon Miller
As buyers take more control over their buying processes, building alignment between Sales and Marketing teams is now more important than ever. Yet despite the fact that they are pursuing common objectives (growth and revenue), Sales and Marketing all too often suffer an antagonistic relationship. Why can’t we all just get along?
Continue reading "7 Strategies To Building Sales-Marketing Alignment" »
by: Idris Mootee
I have received a lot of great feedback from many of you on my previous post "MFA is the new MBA". There has been some heated debate from our MBA strategists on whether designers can really handle the data-driven culture of board level decision making.
by: Alexander Osterwalder
Today I did a webcast with Etienne Eichenberger, co-founder of WISE (and formerly at the World Economic Forum WEF), to talk about his fascinating start-up.
by: Alexander Osterwalder
I was invited to Australia by La Trobe University to give a talk to business people in Melbourne on the topic of business models. The talk took place within the context of a research program I am involved in. Below you can find the slides of the 40 minutes talk.
Continue reading "Workshop on Business Models in Australia" »
By: Guy Kawasaki
I work in the surreal world of Silicon Valley where venture capitalists fund companies based on PowerPoint pitches and executive summaries. My friend Tim Berry rightfully pointed that business plans still serve an important role in "the rest of the world."
Continue reading "How to Write a Business Plan: Ten Questions with Tim Berry" »
by: C. Sven Johnson
While reading something yesterday concerning marketing in virtual worlds I resisted the urge to comment. Last night and again early this morning, I further resisted the temptation to post something here regarding what I’d read. And I’m now resisting the urge to slip something in. I won’t.
by: Guy Kawasaki
Jeffrey Pfeffer is the Thomas D. Dee II Professor of Organizational Behavior at the Graduate School of Business, Stanford University. He is the author or co-author of twelve books. Dr. Pfeffer received his B.S. and M.S. degrees from Carnegie-Mellon University and his Ph.D. from Stanford.
by: Dick Stroud
This chart shows an Aging Vulnerability Index that attempts to measure how vulnerable countries are to an aging population. The index looks at things like pensions, healthcare, numbers of younger people, education etc...
by: Dominic Basulto
This video clip from 1973 is an oldie but goodie. New York Magazine recently profiled sculptor Richard Serra, who is currently the subject of a new 40-year retrospective exhibit at MoMA.
by: David Armano
Tomorrow I'm off to Toronto to attend "Summer Event". Every year, Critical Mass holds a 2 day "festival" complete with creative exercises, music and lots of beer. I am going to be part of the "speaker series"—so I had to come up with something to talk about.
by: Idris
Mootee
I often get a lot of people asking me"what are the biggest challenges of moving large organizations into an open-innovation zone?" My answer is we need to deal with this on a strategic level. The quick answer is "Size" is the No.1 enemy. Most large organizations still prefer to develop/own those innovations even knowing that the chance for success to do it in-house is much lower. The second reason is, it's not something a division head can do. This has to come from the CEO and the management team to commit to this fundamental shift. They need to admit that their current model is not delivering the needed levels of top line growth and there's a need to innovate and find new ways to create shareholder value
Continue reading "Why Traditional Strategic Planning Sucks and Best Practices Are for Idiots!" »
by: Yann Gourvennec
This document was originally designed to address the questions which were sent to me by large customers wanting to launch work 2.0 initiatives. Very often these clients wanted to jump on the bandwagon, but they didn’t know how to do it. They required help and guidance, even to understand the very meaning of Web 2.0.
Continue reading "how to turn your large organisation into a web 2.0 wizard in 15 steps" »
by: C. Sven Johnson
Now here’s an interesting development. According to Second Life resident Vint Falken in a post today (Link - may be dead), the SL Exchange website claims that Coca-Cola is releasing their trademark for use by merchants inside Second Life.
Continue reading "Coca-Cola Releases Trademark To Second Life Merchants?" »
I received a
lot of emails with questions on the presentation I posted yesterday. They were
mostly asking about how industries converge and how creative destruction
happens. Not a simple question to answer but we all agree that "drawing of lines" between industry
boundaries is becoming ever more difficult (or even possible at all) in today's
disruptive technology-driven business climate.
Continue reading "Creative Collison - If Google Bought Adidas 2010" »
by: Joel Makower
The drumbeat of news stories, events, and other developments focusing on clean technology seems to gain strength every week. There are countless billions being invested each year in clean energy technologies, as well as technologies that more efficiently create clean water, advanced materials, or alternative transportation. The growing number of websites and magazines seem to capture pieces of the puzzle, but it's easy to miss the enormity of the clean-tech world.
by: Michael Hoexter
In this series on the electron economy, I’ve already reviewed some but not all of the issues related to building an electron economy, a clean energy economy that can be run using technologies available today, scaled to replace fossil fuels.
Continue reading "Building the Electron Economy Part V.2: Wind Power, Today and Tomorrow" »
by: John Caddell
The benefits and risks of partnership are on display in the dispute between the French company Group Danone and its Chinese partner, Mr. Zong Qinghou, as outlined in a front-page article in today's Wall Street Journal.
Continue reading "Partner up. Go it alone. There's no one ideal way to enter a new market" »
by: David Armano
I'm a sucker for successful communication whether it be visual, written, or oral. So take a look at this presentation from Scott Gavin titled "What is Enterprise 2.0"? It uses a persona based approach to tell a story.
by: Michael Hoexter
A quick post to call attention to two recent electron economy related news items:
1) You’ve probably read in your local paper, on the web or on TV about the MIT researchers that have figured out a way to light up an electric light bulb without plugging it in by beaming power to the light over a distance of 7 feet.
Continue reading "Electron Economy News: Witricity and a Market for Used EV/Hybrid Batteries" »
by: David Armano
Food for thought. Think about who you work for (assuming you aren’t self employed). What’s in the DNA of the company? Did your company start out as a traditional ad agency? Maybe it’s origin was in graphic design? Or it could have started out as a consulting business? How about direct marketing? Promotions? Software? Hardware? Environmental displays?
by: Guy Kawasaki
Because of Truemors
, I’ve learned a lot about launching a company in these “Web 2.0” times. Here’s quick overview “by the numbers.”
by: Joel Makower
To paraphrase Kermit: It isn't easy being red, white, and blue.
Arriving in London this past week was something of a shock to the system, a jolt of reality that was both delightful and disarming. The town seems to have gone carbon crazy, offering up a display of initiatives from both the public and private sectors that highlighted how far behind the U.S. has fallen. The consciousness about carbon here seems to be sky-high.
by: Idris Mootee
One of the hottest topics right now is bringing design concepts and thinking approach to business strategy. The basic idea of the design approach to business innovation is to
(i) understand the client and the "design problem" - to thoroughly understand the context and explore opportunity horizons.
Continue reading "Design Thinking and Business Innovation" »
by: Joel Makower
If you've been tracking the green marketplace lately, there's a good chance your head is spinning. It's not just the endless polls and surveys, which continue their relentless march toward the trivializing of just about any environmental concern or issue.
Continue reading "The Many Shades of the Eco-LOHAS-Sustainable-Green Consumer" »
by: Alexander Osterwalder
I just finished a draft presentation for a workshop on the topic "Competitive Advantage through Business Model Design and Innovation". I'm facilitating the workshop next June with about 100 executives in Guadalajara, Mexico. The workshop is hosted by the Tecnologico de Monterrey (ITESM). Your input regarding the slides is most welcome:
by: John Caddell
Every product company wants to sell solutions. Packaging products with useful complementary services can elevate a firm above commodity-provider status and provide more value to customers. Customized solutions also are more difficult for competitors to replace than standalone products.
Continue reading "For solutions providers, Account Management is king" »
by: Eliane Alhadeff (via Business & Games)
At the early stages of the "Serious Game" movement, in many cases they were made available to users free of charge or distributed within the client organization, which means there was usually no sales revenue stream for the developer.
by: Joel Makower
Energy efficiency came back into the limelight this week, a seemingly rare but welcome occurrence. Given the magnitude of our climate and energy challenges, the opportunities to use energy more efficiently and effectively have remained largely unexploited, as I've noted in the past. In our gadget- and gizmo-obsessed culture, in which status is expressed by what we can show for ourselves, not necessarily by what we do, being energy efficient is a decidedly tough sell.
Continue reading "Shining a Bright Light on Energy Efficiency" »
by: John Caddell
Most big companies' innovation processes look like this: sort through a host of new-venture proposals, select the one with the biggest payback and lowest risk, and fund it through launch. Establish ongoing "go/no-go" checkpoints to ensure the venture is meeting its projections and, if it's not, kill it.
Continue reading "A more realistic way to profit from innovation" »
by: Idris Mootee
Kim and Mauborgne, co-author of best selling Blue Ocean Strategy suggested that companies should focus their efforts on creating uncontested market spaces and make the competition irrelevant. The main idea of Blue ocean strategy is too many companies are swimming in the red ocean of bloody competition where there is limited room for real growth.
Continue reading "Customer Experience Innovation and Growth - Summit Presentation" »
by: Michael Hoexter
In the last 3 posts, I have brought in Ulf Bossel’s electron economy concept to highlight the efficiency and environmentally friendly potential of an economy that relies to the highest degree possible on energy delivery through electricity.
Continue reading "The Electron Economy Part IV; Generating Electricity ... Less than Cleanly" »
by: John Caddell
When I discuss my latest project, improving organizational performance via collecting and making sense of the narratives that employees carry with them, most people are initially skeptical. And organizational development professionals are often the quickest to dismiss the approach as "more of the same."
Continue reading "Collecting and organizing narratives makes sense of complex problems" »
by: Joel Makower
Ecosystems must be viewed as huge capital assets, affected by nearly all development and investment decisions, according to a report released this week.
Continue reading "Learning to Love (and Value) Ecosystem Services" »
by: Yann Gourvennec
On April 23rd, I was giving a lecture on the marketing of technological innovations to our Paris University MIB-MBA students. This mba is done in conjunction with San Francisco State University. I am now making my training material available to all online at visionarymarketing.com. It comes with slides, bibliography, videos and business cases. Enjoy!
Continue reading "MBA training material on innovation available" »
By: Chris Lawer
Everyday, marketers, product developers, managers, all business-people in fact talk about “value”. In fact, I reckon it is probably the most popular – yet at the same time, most misunderstood - word used in everyday business conversation.
(Quick “non-empirical test” using Google: Value – 776 million hits, Customer – 583 million hits, “A Definition of Value” – 606 hits!)
Continue reading "“Value”, “Value”, “Value”– the Most Vague and Over-Used Word in Marketing" »
by: Joel Makower
The media calls and e-mails have been arriving fast and furious -- a dozen or more each week, even now that Earth Day is over. CNN, the New York Times, Business Week, Advertising Age, "Good Morning America," the Sundance Channel, Reuters, the Discovery Channel, Marketplace radio, and a slew of local papers. And a surprising number seem to have some variation of the same two questions:
Is all of this focus on the greening of business merely a fad? When will the bubble burst?
by: Michael Hoexter
In my previous two posts, 1I outlined Ulf Bossel’s Electron Economy 2concept and the importance of the electric grid as an energy transmission medium for now and the foreseeable future. If we are serious about reducing our carbon emissions, an electron economy, an economy in which most powered devices use electricity, is the only feasible alternative for the next several decades.
Continue reading "The Electron Economy Part III: The Challenge of Mobile Energy Storage" »
by: Jon Miller
What's the fundamental difference between a Chief Marketing Officer and a VP of Marketing? It's not a question of experience or organizational size, and it doesn't matter what your business card says (mine says VP Marketing). It's a question of how you act, the extent and scope of your responsibility, and how you are perceived by the organization.
by: Guy Kawasaki
Seth Godin
provided me with a copy of his new book, The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
, and I think it will definitely get people to think about life. To give you a taste of what’s in the book, here’s an interview with Seth about the topics of perseverance and quitting.
Continue reading "The Big Dip: Ten Questions with Seth Godin" »
by: Jennifer Rice
I read in the WSJ a couple days ago that agency/client relationships are becoming harder to sustain… not surprising as marketers are under increasing pressure to drive results.
by: Alain Thys
When were you last delighted as a customer?
No seriously, take a second and think back. When was the last time a brand or business served you to the point of true "delight"? Even if you're less of a nitpicker than me, I bet examples don't come easy. In fact, Bain recently found that while 80% of senior executives believe they deliver superior customer service, only 8% of their customers agree.Continue reading "How to Delight Your Customers (10 Thoughts)" »
by: Jon Miller
I came across some awesome benchmark data about B2B marketing budgets, courtesy of SiriusDecisions. Thanks to Mou Mukherjee of cadenceblog for sending me the presentation in the first place. (If you are not familiar with SiriusDecisions, you should be -- they are doing some of the best research available on B2B marketing and sales. This presentation was part of a webinar they did with Rainmaker called Bridging the Gap Between Sales & Marketing.)
Continue reading "B2B Marketing Budgets - Data From SiriusDecisions" »
by: David Wigder
“Brands will not be able to opt out of [being green]. Companies which do not live by a green protocol will be financially damaged because consumers will punish them. In the longer term, I do not think they will survive.” – Lee Daley, chairman and chief executive of Saatchi & Saatchi UKby: John Caddell
I had lunch with a former colleague yesterday, whom I hadn't seen in ten years. She related to me this story:
Last year we had a pilot of a new performance management system for our employees. The trial group was 4000 people. We had spent a lot of time on the pilot and gathered a lot of data. At the end of the trial, the VP of Human Resources printed out all the comments that had been received on the survey forms. He took them home one night and read every single one. Then he came in the next day and said, "We can't roll this system out." And that was it. The trial was very expensive. We'd gathered lots of data, lots of numbers, but the final determinant was what he read in those comments.
Continue reading "An anecdote on the power of business narrative analysis" »
by: Joel Makower
One of the things you're likely to see at your workplace in the next few days is some focus on the environment. It's coming up on Earth Day, of course, the time of year when even hardnosed CEOs' thoughts turn green, at least for the moment.
Continue reading "Can Human Resources Departments Save the Earth?" »
By: David Armano
As you probably already know—I'm a big fan of the "T-shaped" mindset. So much so, that I dedicated the notion of it on my personal Website. The first time I read about this was in an Article in Fast Company written by IDEO's Tim Brown. The article is called "Strategy By Design". It's a must read.
by: John Caddell
Let's first pose a problem. You've put in place a new performance evaluation system and spent a year conducting reviews using it.
How's it working out for you?
Continue reading "What in hell is Most Significant Change?" »
by: Joel Makower
In recent years, we've seen the rise of the "social entrepreneur," a new breed of individuals with innovative solutions to society's most pressing social problems, as Ashoka, the global association of social entrepreneurs, puts it. These individuals are often visionaries, creating innovative enterprises, products and services, and business models, some for-profit, others nonprofit.
Continue reading "The Untapped Potential of Social Entrepreneurs" »
by: John Caddell
If you thought cost-plus pricing went out with the Reagan administration, read today's front page Wall Street Journal article on Parker Hannifin Corporation and the efforts by its CEO to overhaul its decades-old pricing approach.
Continue reading "Think business as usual doesn't cost you money? Check out Parker Hannifin" »
by: Roger Dooley
What’s the worst way to sell something? According to Carnegie Mellon University economics and psychology professor George Loewenstein (see The Pain of Buying and Brain Scans Predict Buying Behavior), selling products in a way that the consumer sees the price increase with every bit of consumption causes the most “pain”.
Continue reading "Painful Sushi and Other Pricing Blunders" »
by: John Caddell
Innovation via employee-generated ideas fails at most companies. Employees generate a number of ill-thought-through concepts that management, to its embarrassment, must quickly discard. "Winners" get a handshake, a plaque, perhaps a $100 check. Eventually comes a suspension, termination or petering out of the idea-generation initiative, which then finds its way into the lore of company failures, never to be repeated.
Continue reading "Ask more of, and raise rewards for, employee idea-generators" »
by: Joel Makower
Thanks in large part to Al Gore, climate movies are the new black.
There are two out this week with a distinctly business focus -- both making the case that proactive corporate climate initiatives can be a boon for the economy, the environment, and for company competitiveness.
Continue reading "The Corporate Climate Revolution Will Be Televised" »
By: David Armano
Stop what you're doing and go read this.